Web 2.0 for The Uninitiated (or Ignorant)

The term “Web 2.0” is (and has been for a while) one of the most over-used and misunderstood phrases in business. I always get a chuckle when someone says they are “all about web 2.0”, when in actuality, they have no clue what it even means. They often use it to represent the “generic comeback” of the tech startup. To some people, any company started after the bubble is a “web 2.0” company. Funny.

For those who really still don’t get the movement, you owe it to yourself to watch this video. It is a bit long, but be patient – the payoff is worth it. This is done in the style of Lessig and Dick Hardt. Click the video clip below to play it.

Thanks to Michael Wesch, Assistant Professor of Cultural Anthropology at Kansas State University for putting this gem together.

Cheers.

2 Comments

  1. hi !!!!!
    The purpose of web2.0 is to gain maximum mileage when coming to business ,particularly online business. The video must have brought a cheer to all those faces who assumed that web 2.0 is only for “generic comeback” and not for anything else.

  2. “Web 2.0″ is not something that is generic in nature or something that is usual.Michael Wesch, Assistant Professor of Cultural Anthropology at Kansas State University must really be congratulated for providing us with such a useful and needy information.For all those who want to catch a glimpse of Web 2.0 ,then this video is a must for them.

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