Tag Archives: pitching

Failplans Stop Here – Part 5: Elevator Pitch

In the last installment, we covered deal tags. Now, moving up a level, we’re going to visit our old friend, the elevator pitch. Ah yes, the proverbial elevator pitch. Despite the name, elevator pitches are generally not delivered in an elevator. Frankly, let’s be honest here. It would be pretty damned weird to be on an elevator with someone and have them just start randomly pitching you on their deal.

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Failplans Stop Here – Part 4: Deal Tags

This is Part 4 of the “Failplans Stop Here” series. or are something I created a few years back.  The thought behind it is quite simple: apply the principles of content tagging to a business plan, pitch, etc. I’ve always appreciated those situations in which a really strong marketing tagline on the cover of a …

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Failplans Stop Here – Part 3: The Top, er, Bottom, of the Pyramid

This is Part 3 of the “Failplans Stop Here” series. So now that you’ve suffered through my ramblings about how most business plans suck, and we’ve introduced the fictitious company we’ll be working with in our exercise, it’s time to begin digging into the process of creating our doc set. I hereby name this methodology …

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Frobozz: Mobile Magic!

Failplans Stop Here – Part 2: Introducing Frobozz!

This is Part 2 of the “Failplans Stop Here” series. Introducing Frobozz, Inc., Our Fictitious Company As I mentioned in the introductory post, we are going to not only talk the talk in this series, we’re going to walk-the-walk as well.  Instead of regurgitating tomes of “best practices”, we’re going to create a fictitious company …

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Failplans Stop Here!

Failplans Stop Here – Part 1: Introduction

If you know me through the startup scene in Atlanta, you know that I am involved in quite a number of different business plan competitions, entrepreneur-mentoring circles, and investor happenings. Frankly, as much as I enjoy it all, I’m simply tired of seeing Failplan after Failplan and Failpitch after Failpitch out there. And it stops …

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Calacanis on Paying-to-Pitch

Jason Calacanis has a new cause.  He is railing against the so-called “pay-to-pitch” phenomenon.  A good read – check it out here. Update: Scoble, Fred, and Lance have since commented on it as well. My views on the pay-to-pitch thing are pretty well known, as I’ve written about it a ton in the past, and …

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A Dozen Ways to get Rejected from CapitalLounge

We get a TON of applications every time we put together a CapitalLounge event. While most of the applications have some degree of merit, and eventually get accepted, there are many that don’t.  Historically, we have a non-invitation rate of anywhere from 20-30%.   Despite the enormous level of detail that we’ve published as to our …

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2008 TAG Summit Wrap-up

Lance wrote a nice bit on today’s Georgia Technology Summit. I agree with everything he said. I’ll pile on a bit more.  Pet peeve time. I worked pretty diligently to follow the guidelines that TAG gave us for the Top 10 Innovative Company presentations. Pretty simple: “3 slides, 3 minutes. Any more than that and …

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Gallery of Crappy Pitches

One of the things that we’ve implemented for the upcoming StartupLounge.com Capital Connections event is that we require all attendees to provide us their “one-line” elevator pitch as part of the application process. We limit them to 125 characters. How important is it? Extremely. You have 125 characters to convince our steering committee that your …

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Surviving First Contact

Yesterday, I did something I haven’t done since the dot com flameout – I pitched to a west coast VC (Norwest). Refreshing. Invigorating. And they didn’t bounce us out on our rear-ends, which is a good thing. :) In fact, we did several pitches this week, which was both exhausting, and exciting. All of our …

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