Tag Archives: fail plan

Failplans Stop Here – Part 5: Elevator Pitch

In the last installment, we covered deal tags. Now, moving up a level, we’re going to visit our old friend, the elevator pitch. Ah yes, the proverbial elevator pitch. Despite the name, elevator pitches are generally not delivered in an elevator. Frankly, let’s be honest here. It would be pretty damned weird to be on an elevator with someone and have them just start randomly pitching you on their deal.

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Failplans Stop Here – Part 4: Deal Tags

This is Part 4 of the “Failplans Stop Here” series. or are something I created a few years back.  The thought behind it is quite simple: apply the principles of content tagging to a business plan, pitch, etc. I’ve always appreciated those situations in which a really strong marketing tagline on the cover of a …

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Failplans Stop Here – Part 3: The Top, er, Bottom, of the Pyramid

This is Part 3 of the “Failplans Stop Here” series. So now that you’ve suffered through my ramblings about how most business plans suck, and we’ve introduced the fictitious company we’ll be working with in our exercise, it’s time to begin digging into the process of creating our doc set. I hereby name this methodology …

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Frobozz: Mobile Magic!

Failplans Stop Here – Part 2: Introducing Frobozz!

This is Part 2 of the “Failplans Stop Here” series. Introducing Frobozz, Inc., Our Fictitious Company As I mentioned in the introductory post, we are going to not only talk the talk in this series, we’re going to walk-the-walk as well.  Instead of regurgitating tomes of “best practices”, we’re going to create a fictitious company …

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Failplans Stop Here!

Failplans Stop Here – Part 1: Introduction

If you know me through the startup scene in Atlanta, you know that I am involved in quite a number of different business plan competitions, entrepreneur-mentoring circles, and investor happenings. Frankly, as much as I enjoy it all, I’m simply tired of seeing Failplan after Failplan and Failpitch after Failpitch out there. And it stops …

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