As many of you know, I am busy working on a book called Managing Your Social Capital: Leveraging LinkedIn to Expand Your Business Horizons. Specifically, the book focuses on how companies can leverage LinkedIn to get a competitive advantage. I am seeking some additional notes, case studies, and stories of LinkedIn success and failures.

As part of my research, I’d like to invite everyone to participate in a short online survey. Come on in and get your 15 minutes of fame!

Cheers.

For those of you who are members of The Kettering Executive Network (an executive networking group here in Atlanta), I am scheduled to deliver a presentation which will closely follow some of the material in my upcoming book, Managing Your Social Capital.

I will be presenting on Friday, January 6th, 2006, at 10:00am. I believe the meeting will be held in the offices of Seibel Systems at 1 Glenlake Parkway.

Kettering events are by invitation-only, so if you are not a member, and would like to have the presentation delivered for your organization, by all means, let me know.

I look forward to seeing you all there!

Cheers.
Scott

Recently, I put together a Powerpoint presentation on online social networking, specifically covering LinkedIn, and how companies can leverage it to get a competitive advantage. I originally intended to simply deliver the presentation to various business networking groups around town. A dozen slides became two dozen slides, which became fifty slides, which became 66 slides. Based on the insistence of a few colleagues, I decided to turn the presentation into a book.

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