I will be delivering a presentation entitled “Business Blogging: Leveraging Web 2.0 to Extend Your Personal Brand” at the March 9th ExecuNet Senior Management Roundtable. I will provide an overview of business blogging, and share you some solid strategies for taking advantage of blogging to further build your executive brand.

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For those of you who are members of The Kettering Executive Network (an executive networking group here in Atlanta), I will be delivering a presentation entitled “Business Blogging: Leveraging Web 2.0 to Extend Your Personal Brand”.

I will provide an overview of business blogging, and share you some solid strategies for taking advantage of blogging to further build your executive brand.

I will be presenting on Friday, February 17th, 2006, at 10:00am. The meeting will be held in Suite 700 of the Seibel Systems building at 1 Glenlake Parkway.

If you are not a member of Kettering, but would like to have the presentation delivered for your organization, by all means, let me know.

I look forward to seeing you all there!

Cheers.

As many of you know, I am busy working on a book called Managing Your Social Capital: Leveraging LinkedIn to Expand Your Business Horizons. Specifically, the book focuses on how companies can leverage LinkedIn to get a competitive advantage. I am seeking some additional notes, case studies, and stories of LinkedIn success and failures.

As part of my research, I’d like to invite everyone to participate in a short online survey. Come on in and get your 15 minutes of fame!

Cheers.

Recently, I put together a Powerpoint presentation on online social networking, specifically covering LinkedIn, and how companies can leverage it to get a competitive advantage. I originally intended to simply deliver the presentation to various business networking groups around town. A dozen slides became two dozen slides, which became fifty slides, which became 66 slides. Based on the insistence of a few colleagues, I decided to turn the presentation into a book.

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