I am an avid video gamer, and love games of all types. I do have a particular interest in historical war and strategy games, though. And in my view, there are few finer than Paradox Interactive’s 2009 release of Hearts of Iron III for the PC. An instant classic in my view. I won’t go …
About five or six years ago, when I was running PlayMotion, the good folks at IBM hosted a really cool dinner for a handful of gaming-industry CEOs here in Atlanta. It was a fairly intimate evening, with about 6 or 7 of us. What wasn’t to like? A swanky free meal, and a chance to …
In the last installment, we covered deal tags. Now, moving up a level, we’re going to visit our old friend, the elevator pitch. Ah yes, the proverbial elevator pitch. Despite the name, elevator pitches are generally not delivered in an elevator. Frankly, let’s be honest here. It would be pretty damned weird to be on an elevator with someone and have them just start randomly pitching you on their deal.
This is Part 4 of the “Failplans Stop Here” series. or are something I created a few years back. The thought behind it is quite simple: apply the principles of content tagging to a business plan, pitch, etc. I’ve always appreciated those situations in which a really strong marketing tagline on the cover of a …